About
✔️ 20+ years of leadership experience building teams, culture, and brands that matter…
Articles by Kyle Whitley
Contributions
-
What are the key principles to follow when conducting user testing?
It’s key when preparing that you understand what outcomes you want to achieve. Focus on what questions you are trying to answer and build everything towards that. - Avoid unnecessary “nice-haves” if it doesn’t answer the goal questions. - Avoid leading the user towards the result you want to see. Sometimes it’s painful to see how users actually interact with your product, but that’s the point. Embrace it. - Be prepared to reverse assumptions but also make sure you are measuring properly to not make future changes based on poor data, measurements and analysis.
-
How can you ensure your content is not perceived as spam by prospects?
There’s nothing worse than trying to unsubscribe from someone’s email list and you keep getting them anyway. Be sure to: - Check your mar-tech stack regularly to ensure all subs and unsubscribes are working properly - Provide appropriate categories for your content subscriptions - Honor your subscribers by only providing content in the appropriate categories. I once had someone tell me to fire off an email to the entire list, basically disregarding user preferences, all in the name of getting bigger numbers. In the long run you’ll burn any trust. People first always wins.
Activity
-
Exciting News! Precision Plumbing Joins Forces with Comfort Systems USA We're thrilled to announce our partnership with Comfort Systems USA, a…
Exciting News! Precision Plumbing Joins Forces with Comfort Systems USA We're thrilled to announce our partnership with Comfort Systems USA, a…
Liked by Kyle Whitley Smith
-
Congrats to Dwell on their new website and upcoming articles! Hope this brings about better SEO and more people being impacted by the Word of God…
Congrats to Dwell on their new website and upcoming articles! Hope this brings about better SEO and more people being impacted by the Word of God…
Liked by Kyle Whitley Smith
-
💜 TODAY IS THE DAY! 💜 The March of Dimes March for Babies event will kick off at Unity Park in Greenville today at 5:00 pm! WE ARE HELPING TO RAISE…
💜 TODAY IS THE DAY! 💜 The March of Dimes March for Babies event will kick off at Unity Park in Greenville today at 5:00 pm! WE ARE HELPING TO RAISE…
Liked by Kyle Whitley Smith
Experience
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
Education
Volunteer Experience
-
Host Team Leader, Hospitality Volunteer
Host Team Leader, Hospitality Volunteer
Life.Church
-
Campus Voluneer
Campus Voluneer
Elevation Church
Licenses & Certifications
-
EQ-i 2.0 / EQ 360 Certification
Multi-Health Systems Inc. (MHS)
-
Bullet Proof Management Certification
Crestcom International
Test Scores
-
Myers-Briggs Type Indicator
Score: INFJ
-
StrengthsFinder
Score: Assessment
Recommendations received
1 person has recommended Kyle Whitley Join now to view
More activity by Kyle Whitley
We are currently #hiring for an #Engineer I or II. Please share/like this post. To view the full job description, visit our website at…
Liked by Kyle Whitley Smith
Effective leaders know the importance of empowering their teams. However, it's not enough to simply delegate tasks and walk away. The best leaders…
Liked by Kyle Whitley Smith
Hudson w/ the quick rundown of lens selection on the CLT FC fan piece + why he decided to lug around an Alexa 35 over an iPhone 5s (the best iPhone)…
Liked by Kyle Whitley Smith
Planning Center is hiring! 📢 Our marketing team is looking for a Director of Marketing who can enhance and measure our marketing efforts. In this…
Liked by Kyle Whitley Smith
🎓Sobering and powerful words from the Office of the Prime Minister of Israel…comparing pro-Hamas university protests to 1930s Nazi Germany. ☝🏻He…
Liked by Kyle Whitley Smith
🎉 It's a BIG DAY for Historic! After 10 years of building breakthrough solutions for mission driven organizations and the leaders who serve…
Liked by Kyle Whitley Smith
🎭 SNL has not been consistently funny—in my view—since the Will Ferrell Administration. I remember as a teenager in the 90s when SNL was…
Liked by Kyle Whitley Smith
These are interesting - crowdsourcing content and also using ai. But where are these showing and how will they be used? I’ve answered a few to see…
Shared by Kyle Whitley Smith
This is my son Caedon. He's 18, he has Down Syndrome, and we completed a GORUCK event together this weekend (and it was a Marvel superhero-themed…
Liked by Kyle Whitley Smith
Further progress has been made on the Homeless Services app, by OurTechnology! Making the web feel like a native app is ...hard work, but worth it!…
Liked by Kyle Whitley Smith
So thankful to be a part of an organization that recognizes and really honors their team. I get to work with insanely talented people. Thank you…
Liked by Kyle Whitley Smith
Fly by the seat of your pants! I've always heard the phrase, "he's flying by the seat of his pants" as a bad thing, because it means doing things…
Liked by Kyle Whitley Smith
I’m so excited about our east coast expansion 🥗🤩
Liked by Kyle Whitley Smith
I am loving this new project's creative direction mood board! 😍 I wanted to share the mood board inspiration for a new brand project I am working…
Liked by Kyle Whitley Smith
Today's #volunteerspotlight is not a member of our chapter but someone who has been a huge support to us! Amanda Brooks is the Treasurer of the IIA…
Liked by Kyle Whitley Smith
Other similar profiles
Explore collaborative articles
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
Explore More